Morris PentelMar 17, 20212 minNumber 5 Beyond Emotions - BEINGThis is part 5 of the measuring customer emotions series. In the previous extracts we looked at all of the other groups this is our final...
Morris PentelMar 17, 20214 minEmotionally engaged customers - Your biggest riskThis is part 4 of measuring customer emotions series of extracts *Emotion-Scores (e-scores for short) are a CXFO.Org emotion measurement...
Morris PentelMar 17, 20213 minDon't know, don't care, or both - measuring emotionThis is part 3 of the series on measuring customer emotions For most brands for most products we may own them but we are not emotionally...
Morris PentelMar 17, 20213 minHow to create a customer emotion model in an hour or lessI want to apologise for those waiting for my book....we have had to take it down for technical improvements (which is internal slang...
Morris PentelMar 17, 20212 minHow are you at reading my emotions?If you want to get an accurate read of emotions you need to start from a model of how customers are before they meet you! I call it the...
Morris PentelMar 17, 20214 minStorytelling - a really short CX GuideUnderstanding the importance of your story in delivering a CX is vital
Morris PentelMar 17, 20211 minNow you are in for an experienceTheExperienceManager.com platform is an exciting new environment where you can create and share customer journeys. It is easy to use,...
Morris PentelMar 17, 20211 minBeyond NPS - Why not just ask better questions?Today we are launching Measuring-Customer-Emotions.Com Training so I thought I would write about it. Our first product is the short...